2011 National Assembly

March 31–April 3
Seattle, Washington

Agenda (PDF)

Thursday, March 31

Friday, April 1

  • 7:45–8:30 a.m. Continental Breakfast
  • 8:30–9:30 a.m. Chapter Officer Sessions
  • 9:40 a.m.–1 p.m. Leadership Training Sessions
  • 1–4:30 p.m. Lunch on Your Own; Free Afternoon
  • 4:30–6 p.m. "Connect and Kinect" Networking Event Hosted by Edelman Northwest

Saturday, April 2

  • 7:45–8:15 a.m. Continental Breakfast
  • 8:15 a.m.–12 p.m. National Assembly Meeting
  • 12–1:15 p.m. Lunch on Your Own
  • 1:15–6:30 p.m. National Assembly Meeting

Sunday, April 3

  • 8–8:45 a.m. Continental Breakfast
  • 8:45–11:30 a.m. Farewell Meeting With Keynote Speaker Frank X. Shaw, Corporate Vice President, Corporate Communications, Microsoft
  • 12–2 p.m. Meeting of Current and Incoming National Committees

Day-of Competition

The 2011 Day-of Competition focused on the First Lady's Let's Move! campaign and challenged students to create a campaign to raise awareness of the campaign among the Seattle community. Each member of the winning team received $50 and a plaque, and each member of the runner-up team received a complimentary PRSA Associate Membership.

First Place Team

  • Amy Bishop, Indiana University
  • Victoria Brown, James Madison University
  • Catherine Clampitt, Ohio Northern University
  • Neysa Gamboa, University of Texas at San Antonio
  • Hannah Muirhead, Cameron University
  • Lindsay Panko, University of Nevada, Reno
  • Heather Tanji, Biola University
  • Rachel Rees, Virginia Polytechnic University

Leadership Training Sessions

Session 1: Branding 101: PR for Chapters
Danielle DuPree, Kara Robinson, Rachel Sprung, Brandi Boatner, Dr. Julie K. Henderson, APR, Fellow PRSA

Session 2: Exploring Ethics: Dilemmas in Chapters, Internships and Professional Life
Adam Aisner, Jemalyn Chavez, Sonja Popp-Stahly, APR, Robert “Pritch” Pritchard, APR, Fellow PRSA

Session 3: Ten Easy Ways to Get Your Chapter and Members Involved: National Scope
Scott Thornburg, Nick Lucido, Therese Kuster

 Conference